A free, growing video course that teaches UK private clinics how to win more patients through search, taught by a consultant with a real clinical background. New lessons added weekly.
Short, practical videos you can apply to your clinic straight away, no jargon, no fluff.
A quick introduction to who I am, what I do, and why it's worth listening, including the clinical background that shapes how I approach SEO for private practices.
More about GeoffWhy SEO matters for private clinics, with facts and statistics that prove its value for the UK healthcare industry. I also look at Google Ads and why SEO is often the better long-term bet for your practice.
Read moreI break down the six main steps you need to take to successfully promote your private clinic in search engines like Google, Yahoo and Bing. By the end you'll have a solid working knowledge of what goes into a healthcare SEO campaign.
Read moreA closer look at the six areas that drive traffic to your healthcare site: on-site optimisation, off-site optimisation (link building), content marketing, local SEO, technical SEO and conversion rate optimisation (CRO / UX). Don't worry if that's a lot, we explore each in future lessons.
Read moreEverything in SEO starts with keywords. In this short two-minute video I cover:
Get ahead of your competitors by brainstorming the words and phrases potential patients search for. I show you how to decide which terms to target and how specific to be to attract exactly the patients you want, plus a ready-made spreadsheet to streamline your keyword strategy.
Get the keyword spreadsheetDrop your details below and we'll let you know the moment a new lesson lands. No spam, just practical healthcare SEO.
I'm glad you asked, and I'll be completely honest. Up until now, most independent practitioners and private clinics have had two choices: attempt SEO themselves, or pay for an expensive agency.
I believe there's a third way. A "done with you" approach aimed exclusively at private healthcare, instead of the traditional "done for you" retainer. It's the perfect fit for consultants and practitioners who want to get going with SEO but aren't ready to commit to a full agency contract.
My hope is that by helping your practice get started, you'll begin to see real results, and have someone you can trust along the way (pssst… that's me). You won't waste time and money trying and failing to learn SEO alone, or paying month after month without ever knowing whether you're getting your money's worth.
Then, when you're ready, maybe you'll choose to work with a consultant you already understand and trust.
This won't be free forever. A premium, paid version of the SEO Success System is already in progress, so it's well worth working through these lessons (and signing up for new ones) while the course is still completely free.
Book a free strategy call for an honest assessment of your clinic's growth opportunities, no obligation.