Date: 20th June 2022 Introduction So you’ve decided to go ahead with enlisting the help of an SEO specialist or digital marketing agency: but if the workings of SEO or digital marketing are unfamiliar to you, how do you know which are the best questions to ask? Digital marketing success can often be tricky to …
Private clinics: 20 Questions to ask your potential SEO / digital marketing agency Read More »
If you run a private clinic, you will be aware of the many benefits that private healthcare can bring to your patients. Often this will even lead to repeat visits and recommendations to family and friends. But how well does your website demonstrate these benefits? Geoff Meakin of SEO healthcare company, Healthcare SEO, outlines the …
Is your clinic’s website meeting the main priorities for patients going private? Read More »
Date: 23rd May 2022 The COVID-19 pandemic has firmly propelled the healthcare industry into the digital world. Pre-COVID, only 20% of GP practices had adopted digital technology for patient consultations. During the pandemic, this proportion increased to a massive 76.5%. But for private clinics, the embracing of video technology doesn’t need to end there. As …
A secret way to get your clinic more visibility? Short videos! Read More »
Google Guaranteed – Coming to UK Clinics Soon? Date: 11th May 2022 What is the “Google Guarantee”? Google Guaranteed is a consumer protection guarantee, offered on selected services in specific industries. Offered at Google’s discretion, the guarantee is available in the UK subject to certain restrictions. The Google Guarantee badge looks like a green circle …
What is SEO for private clinics? SEO stands for Search Engine Optimisation. Applied to private clinics this involves a number of activities including on site optimisation (adjusting the text and images on your site), off site optimisation (link building and publicity), content marketing (blogging), local business optimisation and technical optimisation so search engines can …