Helpful Content Update Affects on Private Clinics

Drop in Enquiries to Your Private Clinic? This May Be Why

Transcript If you’ve noticed a drop in your traffic to your website, or if you’ve noticed a drop-off in enquiries and bookings through your clinic, it might be because Google’s currently rolling out another algorithm update. This time it’s called The Helpful Content Update. This follows hot on the heels of their August core algorithm …

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hiring an seo agency healthcare

Private clinics: 20 Questions to ask your potential SEO / digital marketing agency

Date: 20th June 2022 Introduction So you’ve decided to go ahead with enlisting the help of an SEO specialist or digital marketing agency: but if the workings of SEO or digital marketing are unfamiliar to you, how do you know which are the best questions to ask?  Digital marketing success can often be tricky to …

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Is your clinic’s website meeting the main priorities for patients going private?

If you run a private clinic, you will be aware of the many benefits that private healthcare can bring to your patients. Often this will even lead to repeat visits and recommendations to family and friends. But how well does your website demonstrate these benefits? Geoff Meakin of SEO healthcare company, Healthcare SEO, outlines the …

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how to target older users with SEO

How to optimise your clinic’s website to better target and engage older patients

You know the cliche – a retired man or woman sits in front of a computer and barely understands how to switch it on – let alone how to use it for shopping, booking appointments or making video calls. It is often assumed that this generation think that Tweeting is something that happens in their …

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video marketing for private healthcare clinics

A secret way to get your clinic more visibility? Short videos!

Date: 23rd May 2022 The COVID-19 pandemic has firmly propelled the healthcare industry into the digital world. Pre-COVID, only 20% of GP practices had adopted digital technology for patient consultations. During the pandemic, this proportion increased to a massive 76.5%. But for private clinics, the embracing of video technology doesn’t need to end there. As …

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content marketing spire healthcare

VIDEO: How to Generate over £600,000 with an 8000% ROI from Content Marketing … Just Like Spire Healthcare

Full Transcript Today, we at Healthcare SEO thought that we’d have a look at Spire Healthcare’s blog and articles to see what they’re writing and look at how your private clinic can use SEO and benefit from a similar approach.  Don’t forget, if you want to get a free video review of your site, just …

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Google Guaranteed – Coming to UK Clinics Soon?

Google Guaranteed – Coming to UK Clinics Soon? Date: 11th May 2022 What is the “Google Guarantee”? Google Guaranteed is a consumer protection guarantee, offered on selected services in specific industries. Offered at Google’s discretion, the guarantee is available in the UK subject to certain restrictions. The Google Guarantee badge looks like a green circle …

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